Green Was Once A Color, Now It Is A Movement

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Posted by EcoAl | Posted in Alternative Energy, Going Green, History of Environmentalism, Reusable News | Posted on 09-09-2010

What does green mean? It used to be a color, but now “The Green Movement” is a historic environmental revolution. The green movement in America has a long history that dates back to the 1830’s and 1840’s when intellectuals of the era began questioning the negative environmental effects caused by the actions of governments, industry and society as a whole. With the onset of the industrial revolution and ever increasing evidence of a serious problem at hand, the green movement began to grow in popularity.

After the 2nd World War, a wider awareness of environmentalism began to take hold in the collective consciousness of society. One of the primary causes was the population explosion that was occurring on the planet. Well-known scientists began to publish works that drew attention to growing pressure on the world’s natural resources as a result of human activities. During the 1950’s, 60’s and 70’s, events such as highly publicized major oil spills in England and Santa Barbara, humans being exposed to radioactive materials resulting from irresponsible tests of the H-Bomb, nuclear proliferation as a whole, photos of earth from space, and new government agencies designed to protect the environment greatly increased public awareness.

Today, public awareness of the green movement is at an all time high. The rise of social media has increased communications and the exchange of information and ideas like never before. Global Warming has taken center stage and films such as Al Gore’s “An Inconvenient Truth” have helped cement this issue in our social consciousness. Still, as the planet approaches a population of 7 billion humans, many of the world’s most brilliant scientists are warning that if much more is not done, the human race itself faces extinction.

Professor Peter Barrett, a top New Zealand researcher recently stated “After 40 years, I’m part of a huge community of scientists who have become alarmed with our discovery, that we know from our knowledge of the ancient past, that if we continue our present growth path, we are facing extinction,” Barrett said. “Not in millions of years, or even millennia, but by the end of this century.” The basis for Barrett’s claims are based on the findings of the Intergovernmental Panel on Climate Change, a group of 1000 scientists from 100 nations and can be viewed at http://dc.indymedia.org/newswire/display/114245/index.php .

It is no fun to hear this kind of news. But it’s becoming obvious we all need a greater sense of urgency. So what can you do to go green? It all starts with individual habits. Recycle everything you can. Only buy organic. Get an electric car or hybrid car or get rid of your car and live a more simple life. Use green bags, reusable green bags, or green shopping bags, rather than disposable plastic or paper bags. Make a decision to only do business with companies who are truly making an effort to go green and reduce their carbon footprint. In a capitalist economy, how you choose to spend your money is as important as voting on election day. Giving a dollar to a corporation, is like saying “I approve of what you’re doing”. Start a blog and educate and inspire people through your writing and tell them about what you’re doing in your own life to go green. Help take the green movement to a whole new level. Be a part of history.

Take Responsibility For The Full Life Cycle Of Your Products

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Posted by EcoAl | Posted in Alternative Energy, Eco Marketing, Eco Promotional Products, Going Green, Reusable News | Posted on 23-08-2010

Recycling is a great reclamation for our planet and for the environment.  But can recycling alone solve our waste problems in America?  The answer is a simple “no”.  There are many reasons why recycling alone will not be able to resolve all our waste problems.  If producers and manufacturers are not working cooperatively with consumers and partnering with waste management facilities to ensure there is a reasonable and accessible method for consumers to recycle the products sold to them, then it significantly reduces the chances that the products will be properly recycled at all.   We have to tackle waste problems at their source and so it is the corporations that produce the products that must play the biggest role in reducing the waste problems in our country and our world.
The Texas Campaign For The Environment (TCE), a non-profit, has recently brought this issue to center stage.   TCE basically says that manufacturers have to take responsibility for the full life cycle of their products.   They emphasize our current system of  “produce it, consume it, toss it out” must be redesigned to reduce and eliminate waste at its source.   If you think about it, it makes so much sense.  It is almost as if manufacturers get a “free pass” in our current system, leaving the responsibility for recycling largely in the hands of consumers.  Now of course, you would think consumers will always be ultimately responsible for recycling, since producers cannot force someone to recycle their products.  However, TCE points out that there are many “Zero Waste’ proponents who are pushing environmental laws for landfills which will create “producer take-back” programs.  This would force manufacturers to work with waste management companies and government agencies to recover and recycle their products. When it comes to long-term progress in reducing the harmful effects of landfills on the environment, this approach may make the most sense.
In the absence of  “producer take-back” laws, TCE is doing everything they can to be a great tool for consumers.  TexasTakeBack.org (funded by TCE), is a great guide to recycle just about anything from glass, styrofoam, household chemicals, pharmaceuticals and so much more.   Considering TCE (a non-profit organization), is making such a valiant effort to resolve our country’s waste management issues, it is time for the “for-profit” corporations to step up.
What is your company or organization doing to ensure your products are recycled after consumption?   In this time of great change in our world, and from a public relations stand point, it is imperative that your company clearly stands out as a green ambassador.  You can’t wait until you’re in the midst of an environmental controversy to begin your path as a green company (see BP).  It just doesn’t’ work that way.  You can’t run away from this issue. Your company must start now to do everything in its power to ensure you’re going green in all phases.
This is especially true with your products, which often have your company’s brand name on them, and which will be easily identified when wasted.   To begin with, ask yourself if your consumers will easily be able to recycle your product.  Ask for feedback from your customers, blog about it and show the world you are actively working towards a solution to making sure all your products are recycled.
Another great method to show the world your commitment to go green is through giving out eco promotional products like eco friendly pens, lanyards, custom promotional bags and recycled bags with your brand name on them.  These kinds of products are truly eco friendly and will not harm the environment if wasted.   Create a reoccurring community service event with your employees and plant some trees or pick up trash around town for a few hours on a monthly basis.
These are just a few small examples of the kinds of efforts companies and organizations can make in order to help ensure the continuity and success of the green movement.  When it comes to going green, consumer consciousness is at an all time high in our country and in the world, especially after the recent Gulf Oil Disaster.  Stay ahead of the tide, and take some advice from TCE by making sure you and your company are going green now.

Recycling is a great reclamation for our planet and for the environment.  But can recycling alone solve our waste problems in America?  The answer is a simple “no”.  There are many reasons why recycling alone will not be able to resolve all our waste problems.  If producers and manufacturers are not working cooperatively with consumers and partnering with waste management facilities to ensure there is a reasonable and accessible method for consumers to recycle the products sold to them, then it significantly reduces the chances that the products will be properly recycled at all.   We have to tackle waste problems at their source and so it is the corporations that produce the products that must play the biggest role in reducing the waste problems in our country and our world.

The Texas Campaign For The Environment (TCE), a non-profit, has recently brought this issue to center stage.   TCE basically says that manufacturers have to take responsibility for the full life cycle of their products.   They emphasize our current system of  “produce it, consume it, toss it out” must be redesigned to reduce and eliminate waste at its source.   If you think about it, it makes so much sense.  It is almost as if manufacturers get a “free pass” in our current system, leaving the responsibility for recycling largely in the hands of consumers.  Now of course, you would think consumers will always be ultimately responsible for recycling, since producers cannot force someone to recycle their products.  However, TCE points out that there are many “Zero Waste’ proponents who are pushing environmental laws for landfills which will create “producer take-back” programs.  This would force manufacturers to work with waste management companies and government agencies to recover and recycle their products. When it comes to long-term progress in reducing the harmful effects of landfills on the environment, this approach may make the most sense.

In the absence of  “producer take-back” laws, TCE is doing everything they can to be a great tool for consumers.  TexasTakeBack.org (funded by TCE), is a great guide to recycle just about anything from glass, styrofoam, household chemicals, pharmaceuticals and so much more.   Considering TCE (a non-profit organization), is making such a valiant effort to resolve our country’s waste management issues, it is time for the “for-profit” corporations to step up.

What is your company or organization doing to ensure your products are recycled after consumption?   In this time of great change in our world, and from a public relations stand point, it is imperative that your company clearly stands out as a green ambassador.  You can’t wait until you’re in the midst of an environmental controversy to begin your path as a green company (see BP).  It just doesn’t’ work that way.  You can’t run away from this issue. Your company must start now to do everything in its power to ensure you’re going green in all phases.

This is especially true with your products, which often have your company’s brand name on them, and which will be easily identified when wasted.   To begin with, ask yourself if your consumers will easily be able to recycle your product.  Ask for feedback from your customers, blog about it and show the world you are actively working towards a solution to making sure all your products are recycled.

Another great method to show the world your commitment to go green is through giving out eco promotional products like eco friendly pens, eco lanyards, custom promotional bags and wholesale recycled bags with your brand name on them.  These kinds of products are truly eco friendly and will not harm the environment if wasted.   Create a reoccurring community service event with your employees and plant some trees or pick up trash around town for a few hours on a monthly basis.

These are just a few small examples of the kinds of efforts companies and organizations can make in order to help ensure the continuity and success of the green movement.  When it comes to going green, consumer consciousness is at an all time high in our country and in the world, especially after the recent Gulf Oil Disaster.  Stay ahead of the tide, and take some advice from TCE by making sure you and your company are going green now.

We’ll All Float On OK (For Now), But The Fish Are Not Happy

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Posted by EcoAl | Posted in Going Green, Promotional Reusable Bags, Recycled Bags, Reusable News | Posted on 05-08-2010

What is the big deal when it comes to disposable shopping bags?  You may have heard in the news over the last several years that we need to think twice about using plastic and paper grocery bags.  But why?  Why should you go out of your way to avoid using disposables, and start using eco friendly reusable or recycled grocery bags?  Before buying into any movement or cause, it is important to know exactly how your actions will make a positive impact on the environment and our world.  Today, we will go over some key environmental issues and problems associated with disposable shopping bag usage.

The Environmental Literacy Council does a great job of explaining the negative effects of both plastic and paper disposable bags at EnviroLiteracy.Org.  Let’s start with the environmental impact of manufacturing plastic and paper bags in the first place.  Plastic bags are produced using oil, and so the environmental consequences of production includes everything from extracting the oil, to the separation of products in the refining process, to the plastic manufacturing process, and the energy used and emissions created to distribute the bags to retailers.  So in reality, the production of plastic bags (caused by our demand as consumers) is a contributing factor to our dependence on oil.  Paper bags, are of course made from trees and contribute to worldwide deforestation and reduction of habitats all over the earth.  Also, the amount of energy used to manufacture and distribute paper bags and the carbon emissions created even exceeds that of plastic bags.  The truth is that neither paper nor plastic bags are a healthy product for our environment, especially compared to eco friendly reusable shopping bags.

Of course, as you likely know, another major issue with disposable bags is the widespread pollution and litter problem, especially associated with plastic bags.  Plastic bags have evolved to become the “modern tumbleweed”.  They show up everywhere and often end up in ponds, streams, rivers, lakes and in the ocean.  While researching this article I came across some startling information at 5gyres.Org, which educates people regarding the 5 gyres in our world’s oceans.  Here’s an excerpt:  “At sea floating plastics are swept up into slow moving currents.  These currents are called ‘gyres’.  Our Oceans are dynamic systems…. made up of complex networks of currents… Large systems of these currents, coupled with wind and the earth’s rotation, create ‘gyres’, massive, slow rotating whirlpools in which plastic trash can accumulate.”  The most famous of these is the North Pacific Gyre, which has also been called the “great pacific garbage patch”, has been researched the most and is an accumulation of trash and plastic estimated by many to be twice the size of Texas.  What most people don’t know is that there are actually 5 gyres spread throughout our world’s oceans where trash, and especially plastic is accumulating at a fast rate.  One of the scariest parts about all this is that marine animals often ingest this waste floating in the sea and suffocate or starve to death as a result or then WE humans turn around and eat these fish (and the plastic).  By using biodegradable bags, as opposed to disposable paper or plastic bags, our individual actions contribute to the solution rather than the problem.

The environmental crisis our world finds itself in today demands that we take action.  As you can plainly see, the widespread use of disposable shopping bags contributes to major environmental problems that are not going away.  We must change our individual habits by remembering to use eco shopping bags and/or reusable green bags every chance we get.  When we take a stand against the widespread pollution problem caused by disposable shopping bags, we are creating a healthier world one decision at a time.

Save The Rainforests, Save Your Company

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Posted by EcoAl | Posted in Eco Promotional Products, Going Green, Reusable News, deforestation | Posted on 20-07-2010

The recent oil spill in the Gulf of Mexico is a huge wake-up call for all of us.  We all must carefully consider the devastating impact that the actions of corporations and individuals are having on our world’s eco-system. Much has been written and will continue to be written about BP and the public relations nightmare it caused itself through the epic oil spill in the Gulf of Mexico.  But you may not know that there’s another ongoing environmental controversy centered around the issue of deforestation and a company called Asia Pulp and Paper (APP).   Businesses and organizations everywhere can learn a great lesson from the situation APP finds itself in. APP is a division of the mega corporation, Sinar Mas, and calls itself one of the world’s leading pulp and paper companies.

APP has recently been linked to being a major contributor to deforestation. Deforestation, the human-caused disappearance of naturally occurring forests by logging or burning, is a huge problem in today’s world.   It is estimated that around 50% or more of the world’s plants and animal species live in the 7% of the world where rainforests currently exist.  For example, the most famous of rainforests, the Amazon, a majestic 1.4 billion acre (5.5 million square kilometers) rainforest located in South America covering sections of 9 different countries, has only 82.3% of the moist broadleaf forest cover it had in 1970.   It is also estimated that between 1991 and 2000, the total loss of Amazon rainforest increased from 415,000 square kilometers to almost 600,000.  The data above is according to Wikipedia.com.

Another lesser known but equally struggling rain forest, the Indonesian rainforest, has made recent headlines after a report from Greenpeace.  In the report, Greenpeace accuses Asia Paper and Pulp of “relentlessly trashing rainforests, driving species extinction and, if left unchecked, will threaten Indonesia’s efforts to address climate change.”  APP is a division of the mega conglomerate, Sinar Mas, and calls itself one of the world’s leading pulp and paper companies.  According to CNN.com, Indonesia is one of the world’s biggest culprits of emitting greenhouse emissions largely because of the clear-cutting and burning of rainforests for logging and other purposes.   Indonesia has long been a recipient of criticism for its environmental practices mainly because of disregard for international and even their own laws. APP is currently going through a public relations nightmare due to the Greenpeace report, and of course is claiming Greenpeace’s claims are exaggerated.  Yet things recently took a turn for the worse for Sinar Mas when in July, 2010 Wal-Mart, already becoming a major advocate for transitioning its customer base to the use of sustainable green bags)announced it has “taken steps to stop” buying their paper, as a result of this and other controversies surrounding APP.  Sounds like APP’s denial of the problem is making things worse and now costing them major business.  The loss of Wal-Mart’s business over the next year will significantly impact their bottom line.

This brings us to a great question: In today’s difficult world-wide economy, how can business’s ensure they are adopting environmentally-friendly and energy efficient business practices and not on the wrong side of a PR controversy?   Business.Gov, the official business link to the US Government, has an 11-step guide to help companies ensure they are energy efficient, compliant with environmental regulations, and recognized as a “green business”.

Here are the steps (Click here to visit their site):

1 – Comply with Environmental Regulations

2 – Develop an Environmental Management Plan

3 – Build Green

4 – Buy Green Products

5 – Adopt Energy Efficient Practices

6 – Reduce, Reuse

7 – Recycle Wastes

8 – Conserve Water

9 – Prevent Pollution

10 – Create a Green Marketing Strategy

11 – Join Industry Partnership and Stewardship Programs.

Step 4 “Buy Green Products”, is a great suggestion that many companies fail to consider.   A unique way to raise awareness about deforestation while promoting your brand is through eco friendly promotional products like seed paper, which is made of actual seeds and can still germinate and sprout into a flower when planted.  Something as simple as seed cards such as a seed business card or a seeded thank you card can create a truly memorable interaction with a client or industry colleague.  You could also include a statement about deforestation on the stationary, making it absolutely clear about where your company stands on environmental issues.  Another one that stands out on this list is step 6, “Reduce, Reuse, Recycle Wastes”. Remembering to reduce and reuse is the best way to eliminate the need to recycle in the first place.

Now is the time to take action to stop deforestation as well as ensuring your company is recognized as a “green business”, thus solidifying your green reputation.  The 11 steps above are a great guide for any business owner or CEO to implement green practices in your business.   Embrace the challenge of perpetually improving your organization’s environmental footprint.  Your company’s leadership and example will help stop the devastating effects of deforestation and the investment will be well worth it.

BYOB is Gaining Momentum in 2010

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Posted by EcoAl | Posted in Going Green, Plastic Bag Bans & Taxes, Recycled Bags, Reusable News | Posted on 05-07-2010

Have you remembered to BYOB in 2010?  This is a question everyone must ask themselves. We are halfway through 2010 and there has never been a more crucial time to bring your own reusable green bags. When you BYOB, rather than using single-use plastic or paper disposable bags, you immediately become a part of the solution to the massive urban litter problem associated with disposable shopping bag waste.  As of June 23rd 2010, it is estimated that nearly 238 billion plastic bags have been consumed in 2010 alone.  What’s even more alarming is the impact that plastic and paper disposable bags are continuing to have on the environment.   As we continue to follow the progress of large-scale efforts to reduce the use of plastic and paper disposable bags and the associated waste, we’ll find that many options are available to all of us individual consumers in order to make sure we are a part of the solution to this problem.

The good news is that BYOB momentum is growing rapidly in 2010.  If you haven’t heard yet, the California legislature has proposed a bill; AB 1998 (to be voted on by the Senate in August), which would ban single-use bags sold in supermarkets, drugstores, convenience, and liquor stores and take full effect by 2013.  Even “The Governator”, Arnold Schwarzenegger, said that he would sign the bill if it makes it to his desk.   This would be a gigantic victory for all friends of the environment to have the most populated state, in the 3rd largest country in the world, to put a ban on single-use plastic bags. Considering that China first cracked down on plastic bags in 2008 and Ireland legislative efforts to reduce plastic bag usage began in 2002, it is so wonderful to hear that California lawmakers have brought this bill to the table.

In the USA, cities from San Francisco to Los Angeles to Washington DC have passed or enacted laws that either tax consumers for the use of plastic bags or ban them altogether, but California would be the first US state to take action if this bill were to pass.  Believe it or not, even legislators from the state of Texas have proposed legislation that would add a 7-cent tax per single-use bag.   It’s so exciting that there’s a possibility that both Texas and California could soon have laws in place to fight the plastic bag epidemic.  Efforts by individuals and governments to reduce large-scale use of disposable shopping bags is a great way to motivate people and spread the word about the positive benefits of eco friendly reusable bags.

Plastic bags can take up to 1000 years to biodegrade completely, and before that it just breaks down in to smaller and smaller toxic pieces that end up in our food, water, and soil. Biodegradable bags are a great alternative, once discarded in landfill sites, the exposure to sunlight, oxygen and heat will convert these bags into water, carbon dioxide, mineral salt and biomass. Like a fallen leaf, it will disappear over time and leave NO HARMFUL RESIDUE in the soil.  Plastic bags end up in our landfills and often get tangled and cause permanent damage in waste management machinery. Millions if not billions of other bags end up as urban litter and usually find their way in to rivers, lakes, streams, and the ocean.  Animals, especially marine animals, get entangled in plastic bags, and/or ingest them and often suffocate or starve to death.

So the solution brings us back to BYOB, which is incredibly easy. Just remember to use eco friendly reusable shopping bags or wholesale recycled bags, or reuse an old bag, period. Be sure to keep extra reusable bags in the trunk of your car or in your backpack, because you’ll want to make sure they are accessible when you need them.  You can also give them to your friends as a reminder to BYOB.  Of course, always remember to recycle whenever the opportunity presents itself, recycling is always a victory for the environment.  Adopting a BYOB habit in our individual lives and businesses is really the best way to ensure we are truly part of the solution rather than the problem.  Now is the time to go out and lead by example.

Green companies are in demand

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Posted by EcoAl | Posted in Going Green, Reusable News | Posted on 11-06-2010

I just read a couple great articles (as usual) on Earth911.com and just continue to find more evidence regarding the vital importance for all companies to go green.  The first was Lori Brown’s article: Consumers Rank Greenest Brands in the US.  It talks about the 2010 ImagePower Green Brands Survey which analyzed the opinions and perceptions of over 9000 people in 8 countries.  Burt’s Bee’s, Whole Foods, and Tom’s of Maine were rated the greenest  in the USA by consumers.  The survey says more than 60% of consumers want to buy from environmentally responsible companies “expecting green companies to engage in a broad set of actions including toxic reduction, recycling and managing water”.

Another related article by Amanda Wills talks about how consumers want “Less Talk,  More Action” from companies because of false green claims and lack of action by governments and industries.   This article focuses on the Greendex 2010 survey and how it is not money, lack of choice or access to information that is keeping people from going green.   The study says the 2nd major obstacle is that people feel that individual efforts are not worth it if industries and governments are not doing their part.

This really makes sense for what is going on in the Gulf right now, companies and governments have to step up to the plate and clean this planet up through current and future behaviors.  But it’s too bad to hear that people are losing faith in their individual efforts, we must never underestimate our individual impacts.

Thanks to the great reporting by Amanda and Lori.

Don’t get sad, get GREEN

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Posted by EcoAl | Posted in Going Green, Reusable News | Posted on 28-05-2010

Care about our world’s oceans, plants and animals?  Of course you do, and you’re not alone. Concerned people everywhere agree we have an environmental disaster of historic proportions on our hands in the Gulf of Mexico. You may have heard that the oil spill appears to be larger than previously thought.  Purdue University engineering professor Steve Wereley, after analyzing BP’s congressionally mandated live video feed of the spill, estimates that up to 100,000 barrels of oil are leaking from the bottom of the ocean every day.  This news adds to a laundry list of bad news on the worldwide environmental and economic front in recent years and it can be overwhelming and flat out depressing to think about.

But what can we do to help?  Most of us have jobs and families we must attend to. It’s not like we can just drop everything and head down the gulf to help with cleanup.  Furthermore, many of us wouldn’t have the slightest idea of how to help with an oil spill clean up or have the resources to make a significant difference.   So how can we be a part of the solution?

We have to stop thinking so big, and begin small.  It is little decisions like riding our bike to work and recycling our aluminum cans that is what we must do to help.   For far too long our culture has treated issues such as recycling as “optional” and with complete ignorance.  We have an extremely short memory as a society.  As an example, check out Anne Casselman’s article about the Top 10 Biggest Oil Spills in History at PopularMechanics.com. The shocker is that the Exxon Valdez spill in 1989 doesn’t even make the list.  Oil spills keep happening throughout the world repeatedly and we all act like this is a once in a decade thing or something.

The truth is that oil will continue to be drilled as long as there is demand for it.  Our culture’s attitude about clean energy and the green movement needs an immediate shift.  But like I said, we must start small and simple!  For example, another huge environmental issue is the amount of plastic that is being used in this world, and this plastic is ending up in our oceans just like the oil.   You’ll be shocked if this is your first time hearing about The Great Pacific Garbage Patch, and as Oprah Winfrey reported last year “ is estimated to be twice the size of Texas”.   Although this giant garbage dump is composed of all kinds of floating trash and debris, plastic is the biggest problem because it never really decays completely.  So not only do we have oil spills in to our oceans, we also have plastic and trash spills.  According to the Container Recycling Institute, 51.9 billion beverage containers have been consumed so far this year, as of late May.  Reusable water bottles are a perfect example of the kind of simple changes we can make in our individual habits and lifestyles. Imagine the difference that can be made if the average person chooses to use stainless steel water bottles instead of plastic bottles.  In the same way, we can prevent environmental catastrophes by not driving gas guzzling inefficient cars and walking or using public transportation instead.

We all care deeply about the health of our planet, and now we need to turn our disgust for the disaster in the Gulf into simple action and minor adjustments in our lifestyle.  Don’t let the latest news get you down, develop a vision for a healthy planet and do the right thing: Go Green.

Alchemy Goods, turning useless into useful

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Posted by EcoAl | Posted in Eco Friendly Community, Recycled Bags, Reusable News | Posted on 18-05-2010

I’d like to introduce Alchemy Goods to our eco-friendly community. I came across their recent blog article about seat belt harvesting and their creative methods for obtaining raw materials.  AlchemyGoods.com has been featured in Business Week and the Seattle Times because of the way they think outside the box to turn seemingly useless materials into useful and stylish bags and accessories. Here’s an excerpt from their “about Ag” page on their site:

Our mission is simple: “Turning useless into useful.”

Alchemy is the medieval science of turning lead into gold. More generally, it means magically turning something of lesser value into something of greater value. For us, the value isn’t economical so much as ecological. We look for materials that are normally discarded that might have value with a little bit of imagination and some hard work.

Every Alchemy Goods bag purchased represents one less part of our world destroyed. That’s why all our products should have the highest possible recycled content, but also be superbly functional and aesthetically pleasing.

Happy Earth Day 2010! Factory Direct Promos Announces New Eco Friendly Promotional Products

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Posted by admin | Posted in Reusable News | Posted on 15-04-2010

Eco Promotional Products for Earth Day 2010

It is that special time of year again. The Earth’s birthday, well we don’t know that for sure. So lets call it the Earth’s re-birthday, Earth Day 2010. In honor of our planet and her precious finite resources, Factory Direct Promos is proud to announce the release of new attractive eco promotional products for businesses. These crafty eco promotional items such as custom printed reusable bags made of non-woven polypropylene material or RPET recycled material, business cards made completely of seed paper, and PLA corn products are an excellent way for a business to promote their brand, message and environmental awareness amongst their potential customer base at trade shows and conferences.

Factory Direct Promos, owned and operated by Jason Tunick, based out of Coral Springs Florida has been streamlining custom eco bags and promotional products at wholesale prices to businesses since 2003. Jason has a background in advertising and marketing platforms for companies and has always been an ambassador for the environment and protecting vital ecosystems from overflowing landfills and litter throughout our streams and rivers. He entered the business-to-business realm to motivate companies to effectively drive both their brand and raise interest in taking a stand for improving the ways we handle waste in our society. Here’s Jason’s take on businesses being eco leaders for America:

“I believe that by interacting with hundreds to thousands of businesses we can reach millions. The consumer must understand that we have a duty to this planet and it cannot be taken for granted. My efforts to help companies promote their brand with eco friendly products is making a small difference, but it is a million small differences that lead to one gigantic positive outcome for all people on this planet. I hope to leave our mark by lightening our carbon foot print on the Earth and establishing a mecca for all generations to come.”

There are many ways for a business to promote their brand with Factory Direct Promos; anything from recycled paper pens to reusable stainless steel water bottles. Amongst the new eco product lines are the 100% biodegradable corn products, often referred to as PLA, an acronym for polylactic acid, which is a strong polymer that biodegrades completely within 30-45 days. Another interesting product is seed paper, made completely of seeded woven material. When these seed cards are discarded they break apart and plant in the soil. Within two weeks a sprout will break ground and a flower is born, what a provocative idea! This versatile seed paper can be used for business cards, greeting cards, promotional flyers, CD cases and much more all custom printed with company logo and message. Jason also recently introduced a line of Grow Green Kits, desk plants or herbs that simply need water to germinate and sprout. His featured lines of reusable stainless steel water bottles are a perfect way to everlastingly promote a business’ brand and be a part of the solution to the plastic bottle waste issue.

eco custom promotional trade show bags

eco custom promotional trade show bags

The core competency of Factory Direct Promos has always been eco friendly wholesale reusable bags and RPET recycled custom bags. Jason is able to keep a very small turnaround time on the custom imprinted logo bags, delivering within 60 days and in stock wholesale reusable bags are shipped in as little as one week. The recycled PET (Polyethylene terephthalate) material is made from 85% used plastic water bottles. Through a process of heating and shredding the bottle is grained into fine strings of material which are then woven into the recycled bags. Yes, that is correct, the plastic bottle waste is transformed into a recycled and reusable bag. These promotional trade show bags are durable and can then be custom imprinted with company logo, message and colors. This is an extraordinary alternative to plastic trade show bags, which when handed out are typically discarded within 24 hours and add to our waste issues. So for a company to hand out reusable bags is a win-win for the business and the environment. The bag is kept for an extensive period of time, keeping the brand alive in the consumer’s mind and is not thrown away to pile up in a landfill somewhere.

Factory Direct Promos is now making an asserted effort to help spread the word in online eco forums, blogs and social networks. By creating and maintaining an  eco blog resource full of updated reusable bags news and information on recycling, plastic waste, and other green issues, Factory Direct Promos is directly engaging the world-wide eco friendly community like never before. Jason’s team writes original articles on the issues green-minded people care about, and portraits of other interesting eco-minded companies and organizations detailing their perspective on methods for a greener planet. This reusable bag blog is the medium to create an active eco community online and tighten the fabric of the web to motivate more discussion and debate on which direction we should move as a people to solidify our planet for the future. So on this Earth Day 2010, the first of the new decade, Jason is reaffirming his oath to the environment and his leadership in the B2B market to help companies promote their brand, environmental awareness, and their inherited responsibility to our planet and future generations.

About FactoryDirectPromos.com
Factory Direct Promos Inc was founded by Jason Tunick in 1996. Located in Sunny South Florida, Factory Direct promos, Inc. is a direct manufacturer of Eco Friendly Promotional Products imported direct from his exclusive factories overseas. The website features over 100 eco products such as reusable and recycled bags, stainless steel water bottles, recycled lanyards, organic t-shirts, corn pens, seed paper bookmarks, seed paper shapes, recycled baseball caps and more. Jason Tunick’s twelve year commitment to finding and using renewable resources in his design, development and manufacturing of environmentally friendly premium products, makes his Eco Life product line a pioneer in the eco movement.